HOW TO TAKE YOUR SMALL BUSINESS ONLINE

Whether your small business is well-established, just starting out, or somewhere in between, having a dedicated website is a must.

Digital.com

4 New Year’s Resolutions for Your Small Business

This year has been a little more difficult to figure out new year’s resolutions. Part of that is because we’re all still reeling from the “lessons” we learned in 2020. Even the best prepared businesses lacked preparation for a global pandemic. Still, the new year is a great time to reexamine what you’ve been doing and how it can get better. Here are a few ideas:

Christina R. Metcalf

How to Write an Effective Coronavirus (COVID - 19) Message for Your Business

If you have had time to look in your email inbox recently, it's likely cluttered with messages from big brands telling you what they’re doing as we're facing the global pandemic of COVID-19. The point behind these communications is to quell fear and reassure people that it’s safe to patronize these businesses. If you have a physical location, it's likely you need to write one too. People are scared and when fear is a motivator, logic goes out the window. Business owners must convey important messaging to

Christina R. Metcalf

4 Ways to Boost Your Sales and Grow Your Business this Holiday Season

If you haven’t already, it’s time to ramp up your businesses and attract new customers, because there’s no better time to grow your business than the holiday season. Right now, people are scouring the internet for unique gifts—and your products or services can be one of them! Let’s dive right in. Here are four things you can do to boost your sales and attract these gift-hunters during the holiday season:

Christy Wright

5 Reasons You’re Not Getting What You Want Out of Social Media

If you’re using social media for your business you likely have something you want to accomplish. If you don’t...well, that’s the first thing you need to do.

Christina R. Green

Dave Ramsey Says

Dear Dave, I own a small business with two employees, and I have a bit of a hiring conundrum. I’m looking at two candidates for a position, and on paper they’re evenly matched. I’ve interviewed each of them four times, and I’m still undecided. I was hoping you had an idea for determining which is best for the job.

Cassey Higdon

Supreme Court Decision is a Win for Small Businesses

In delivering a long-awaited decision on Thursday June 21st, the U.S. Supreme Court closed a decades long tax loophole that gave online-only retailers an unfair advantage over local brick-and-mortar businesses.

Independent We Stand

SBA National Small Business Week Awards--Nominations are due Jan. 9

Cassey Higdon