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  • Chamber Insight

    Chamber Insight connects you to ideas and inspiration from the Madison area. We'll give you ideas and inspiration from local businesses, as well as leaders in our community. The Madison, Indiana area is full of excitement. Find things to do, see, and experience here. It is all within your reach.
    Monday, August 16, 2021
    5 Fun Fall Themes for Your Business

    Fall is a favorite among many people. The temps are enjoyable, weather is crisp and clear, and the smell of leaves can be intoxicating. That’s what makes this season such a hit with marketers. Here are a few fall themes you can incorporate into your business for more engagement with your target audience.

    Christina Metcalf

    Monday, June 14, 2021
    Important Beneficiary News

    Time and changing circumstances often require a change in beneficiaries or in the way assets are distributed to heirs. Remarriage, divorce, the birth of grandchildren, estrangement, and other common familial transitions should trigger a review of the beneficiaries listed on your assets.

    Steve Dybwad

    Wednesday, April 7, 2021
    How COVID Is Changing the State of Work

    Are you ready to return to normal yet? If “normal” means life without COVID, we’re not that far away from herd immunity. But if your definition of normal is getting back to how things used to be before the pandemic, I’m afraid that likely isn’t happening. The state of work has changed. Here’s what you need to know to prepare for life on the other side of the pandemic.

    Christina R. Metcalf

    Wednesday, April 7, 2021
    3 Things in Business That Aren’t Worth It

    We only have so many hours in the day so the last thing you want to do is spend time doing things that aren’t worth the time. Being labeled as “not worth the time” doesn’t mean they are annoying to do. In fact, some of the things you’re doing in your business may be very enjoyable but aren’t worth the effort in that you don’t get the return out of the time you’re investing.

    Christina R. Metcalf

    Wednesday, March 10, 2021
    25 Ways to Become a Fun Business

    Do you want to appeal to a younger demographic? Want to get people talking about you? Maybe you want to attract an ultra-cool influencer or celebrity customer? If you do, rebranding and becoming a “fun” company may be just the way to get more attention. Why are we suggesting “fun”? With Gen Y being the largest generation in the U.S. in 2019, with an estimated population of 72.1 million, they have strong purchasing power. They also enjoy experiences and tend to tell others about products and businesses they

    Christina R. Metcalf

    Wednesday, March 10, 2021
    6 Signs of a Healthy Business

    Many of us have spent this year concerned over the health of our businesses or those in the community. Ultimately, a healthy business has a good balance sheet. It has more coming in than it does going out. But that is not the only indicator of business health. In today’s world, where a quick decision from a politician can radically affect your business overnight, it’s important to know the early indicators of business peril. This of these things as your business’ “canary in the coal mine.”

    Christina R. Metcalf

    Wednesday, January 27, 2021
    Marketing Scams Targeting Small Businesses are On the Rise as We Begin 2021

    Scamming business owners are nothing new but we're seeing a rise of scams targeting small businesses via email, website forms, phone calls and even direct mail.

    locable.com

    Tuesday, January 26, 2021
    Think You have a Great Product or Service Idea? Here’s How to Know for Sure.

    The world is full of gurus who will tell you to set some goals, drive action, make it happen. And that’s good advice. But just because you can, doesn’t always mean you should. Launching a new product or service is not something you want to do because you had a wild idea one morning over coffee or in the shower. There’s a lot more that goes into the launching of that product or service. But research and development can be pricey.

    Christina R. Metcalf

    Tuesday, January 26, 2021
    Best Grants for Small Business Owners

    Who doesn't like free money? That's what small business grants are, right? It could help you pay salaries, buy stock, or reach new customers. While grants are “free” in the sense that you don’t have to pay them back, they’re not handouts. You can’t just go to a website and ask for “1 small business grant please,” and expect to get one. In all cases, you need to apply for a grant, which can take a decent amount of work and effort. Then, you’re up against other small businesses that also want the grant. It’s

    Dale Cudmore (digital.com)

    Friday, January 8, 2021
    HOW TO TAKE YOUR SMALL BUSINESS ONLINE

    Whether your small business is well-established, just starting out, or somewhere in between, having a dedicated website is a must.

    Digital.com