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  • Chamber Insight

    Chamber Insight connects you to ideas and inspiration from the Madison area. We'll give you ideas and inspiration from local businesses, as well as leaders in our community. The Madison, Indiana area is full of excitement. Find things to do, see, and experience here. It is all within your reach.
    Wednesday, January 27, 2021
    Marketing Scams Targeting Small Businesses are On the Rise as We Begin 2021

    Scamming business owners are nothing new but we're seeing a rise of scams targeting small businesses via email, website forms, phone calls and even direct mail.

    locable.com

    Tuesday, January 26, 2021
    Think You have a Great Product or Service Idea? Here’s How to Know for Sure.

    The world is full of gurus who will tell you to set some goals, drive action, make it happen. And that’s good advice. But just because you can, doesn’t always mean you should. Launching a new product or service is not something you want to do because you had a wild idea one morning over coffee or in the shower. There’s a lot more that goes into the launching of that product or service. But research and development can be pricey.

    Christina R. Metcalf

    Tuesday, January 26, 2021
    Best Grants for Small Business Owners

    Who doesn't like free money? That's what small business grants are, right? It could help you pay salaries, buy stock, or reach new customers. While grants are “free” in the sense that you don’t have to pay them back, they’re not handouts. You can’t just go to a website and ask for “1 small business grant please,” and expect to get one. In all cases, you need to apply for a grant, which can take a decent amount of work and effort. Then, you’re up against other small businesses that also want the grant. It’s

    Dale Cudmore (digital.com)

    Friday, January 8, 2021
    HOW TO TAKE YOUR SMALL BUSINESS ONLINE

    Whether your small business is well-established, just starting out, or somewhere in between, having a dedicated website is a must.

    Digital.com

    Friday, January 1, 2021
    4 New Year’s Resolutions for Your Small Business

    This year has been a little more difficult to figure out new year’s resolutions. Part of that is because we’re all still reeling from the “lessons” we learned in 2020. Even the best prepared businesses lacked preparation for a global pandemic. Still, the new year is a great time to reexamine what you’ve been doing and how it can get better. Here are a few ideas:

    Christina R. Metcalf

    Thursday, March 19, 2020
    How to Write an Effective Coronavirus (COVID - 19) Message for Your Business

    If you have had time to look in your email inbox recently, it's likely cluttered with messages from big brands telling you what they’re doing as we're facing the global pandemic of COVID-19. The point behind these communications is to quell fear and reassure people that it’s safe to patronize these businesses. If you have a physical location, it's likely you need to write one too. People are scared and when fear is a motivator, logic goes out the window. Business owners must convey important messaging to

    Christina R. Metcalf

    Monday, November 11, 2019
    4 Ways to Boost Your Sales and Grow Your Business this Holiday Season

    If you haven’t already, it’s time to ramp up your businesses and attract new customers, because there’s no better time to grow your business than the holiday season. Right now, people are scouring the internet for unique gifts—and your products or services can be one of them! Let’s dive right in. Here are four things you can do to boost your sales and attract these gift-hunters during the holiday season:

    Christy Wright

    Tuesday, April 2, 2019
    5 Reasons You’re Not Getting What You Want Out of Social Media

    If you’re using social media for your business you likely have something you want to accomplish. If you don’t...well, that’s the first thing you need to do.

    Christina R. Green

    Friday, August 3, 2018
    Dave Ramsey Says

    Dear Dave, I own a small business with two employees, and I have a bit of a hiring conundrum. I’m looking at two candidates for a position, and on paper they’re evenly matched. I’ve interviewed each of them four times, and I’m still undecided. I was hoping you had an idea for determining which is best for the job.

    Cassey Higdon

    Monday, July 23, 2018
    Supreme Court Decision is a Win for Small Businesses

    In delivering a long-awaited decision on Thursday June 21st, the U.S. Supreme Court closed a decades long tax loophole that gave online-only retailers an unfair advantage over local brick-and-mortar businesses.

    Independent We Stand